School of Business Management

Since its establishment in 1984 as a management university, Universiti Utara Malaysia (UUM) has evolved significantly, particularly through its School of Management (SoM) contributions. Initially, SoM offered an undergraduate program, the Bachelor in Business Administration with Honours (BBA Hons), designed to foster an enriching environment for acquiring and disseminating contemporary business management knowledge. Over time, the school underwent a successful transformation. It was rebranded as the School of Business Management (SBM), aligning itself with the latest business management tools and knowledge needed for the new millennium. This alignment ensures the relevance and currency of the education we provide.

The School of Business Management's undergraduate programs are distinctive, incorporating diverse skills and competencies that meet current and future market demands. As Jack Welch wisely noted, 'Before you become a leader, success is all about growing yourself. After you become a leader, success is about growing others.' Our programs focus on personal development and prepare students to become leaders who inspire and uplift others, equipping them with the tools to drive collective success in their future careers.

SBM's undergraduate programs are distinctive, incorporating diverse skills and competencies that meet current and future market demands. The program aims and learning outcomes for each degree are developed following the learning domains set by the Malaysian Qualification Framework (MQF). In addition to strong academic programs, SBM has significantly impacted research and graduate education, with its research being published and cited in top-tier international journals. This reassures the quality of education we provide. Recently, SBM earned accreditation from AACSB, which provides internationally recognized, specialized accreditation for business and accounting programs at the bachelor's, master's, and doctoral levels. The AACSB Accreditation Standards challenge educators to pursue excellence and continuous improvement throughout their business programs.

Achieving UUM, COB, and SBM’s vision and mission has been made possible by a dedicated academic and administrative staff who provide their expertise and services with an open heart. Lastly, we view our history as a challenge and a legacy of energy and innovation. We strive for excellence every day as we redefine the nature of management education and shape the future of business.

'𝐖𝐄 𝐀𝐑𝐄 𝐒𝐁𝐌, 𝐒𝐁𝐌 𝐈𝐒 𝐓𝐇𝐄 𝐁𝐄𝐒𝐓'

ABOUT US

Vision

Mission